The Rate It Poll Maker

Create Rate It Polls that turn opinions into engagement and debate.

Use Rate It to let your audience score players, products, or content. Every rating sparks comparison, conversation, and the urge to see how everyone else scored it.

No coding. Fully customizable. Brand-ready.

No credit card required. 14-day free trial.

2:48
average engagement time on Riddle content
73.4%
start → finish conversion rate
28.6%
lead form opt-in rate
3.02×
engagement vs. standard web pages

Source: Riddle 2025 Quiz Marketing Report · 8.96 billion platform data points. Numbers are platform-wide across Riddle’s interactive formats.

Why Rate It works

Instant opinion capture. Users rate what they see on a simple, intuitive scale.
Side-by-side scoring drives engagement. Comparing options keeps users involved longer.
Deeper audience insights. Ratings reveal preferences and how strongly users feel.
Built for debate. Ratings spark comparisons, conversation, and social sharing.
Measure sentiment at scale. Turn audience opinions into trends you can act on.

Try one yourself

This is a live Riddle Rate It Poll. The exact same embed you'd ship in your content. Score the items and notice how fast you want to see what everyone else gave them. That's what your audience will feel too.

How to use Rate It

Sports and performance scoring.

Show four players after a match and ask fans to rate each one's performance. Perfect for live sports content and post-game engagement.

Product and feature feedback.

Display multiple products, features, or designs side by side and let users rate each one to surface clear winners and audience favorites.

Editorial and content ratings.

Ask readers to rate characters, story moments, or article topics to gather engagement data and spark conversation.

Lead capture and reward at the end.

Once users have rated the full lineup, gate a reward, giveaway, or exclusive content on the results page behind a lightweight opt-in.

Drive participation and debate with viral Rate It Polls

No-code builder.

Create interactive, custom Rate It Polls online in minutes with Riddle's intuitive maker. No coding or developers required.

Visual-first customization.

Add photos, product images, labels, and branding to each item so users rate rich content that reflects your editorial or brand identity.

Built for brand engagement.

Rate It turns passive viewing into active participation while helping brands track rating patterns, sentiment intensity, and first-party data insights.
  • What are Rate It Polls?

    Rate It Polls present users with one or more items and ask them to score each on a rating scale, like 1 to 5 stars or 1 to 10 points. Rate It turns opinions into quantifiable data.

    When should I use Rate It in my content?

    Use it when you want quick scores on multiple options. It is perfect for sports recaps, product comparisons, live events, post-event feedback, or any content where side-by-side judgment adds value.

    Can I show multiple items to users for rating at once?

    Yes. You can present multiple items at once, like players, products, or options, so users can rate and compare them all in a single interaction.

    Can I see how my audience rated each item?

    Yes. Riddle tracks all rating data so you can see average scores and rating distributions, and use those insights to inform editorial, product, or campaign decisions.

    How much does Riddle cost?

    Riddle offers Pro, Business, and Enterprise plans for different team sizes and content needs. You can start with a 14-day free trial without a credit card. Full plan details are on our pricing page.

Rate It is not the only Survey Block

Every Riddle Survey Block comes with the same no-code builder, full branding, and lead capture built in.

Likert Scale Promoter Score Reaction Poll Swiper This or That Tier List Upvote

What our clients say

Riddle helps our Children's interactive team to quickly create engaging content that provide compelling data insights about our audience.
Derek Harvie
Derek Harvie Executive Producer BBC
We were looking for ways to increase engagement with our audience and we decided to work with Riddle. Our content team love Riddle and our Quizzes are getting 35% more page views and 40% more time on site after the first month.
Mark Wright
Mark Wright Managing Director Den of Geek

Insights & guides

Ready to find out how your audience really rates things?

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