Engage your audience -
no coding required
Choose from 14 types of quizzes, personality tests, polls, surveys, and more. Create a quiz each to collect leads online with integrated lead generation. Learn more
Collect leads and quiz responses
connect to any email marketing software.
Highly customizable - make a quiz and easily send all leads to MailChimp, AWeber, or any other marketing tool. Learn more
Create your own forms
Gather the data you need with our intuitive drag/drop form builder. Create and save custom forms in our test maker - with 16 field types. Learn more
Riddle helps our Children's Interactive team to quickly create engaging content that provide compelling data insights about our audience.
Our teams love Riddle’s flexibility. We can rapidly create and deploy unique branded quizzes and other content for our clients’ custom campaigns.
Riddle is simple to use - and simply great. Be creative, go wild – it's easy to create fun experiences on any device and collect leads on the way.
We're big fans. Easy to create and extensively customizable - our clients have seen a big lift in engagement and email collection.
Riddle is a brilliant tool, and plays an important role for us - making it easy to create smart, on-brand interactive content and embed it anywhere.
Collect the data you need with a custom lead generation form
Drag and drop any of 16 customizable fields. Save form templates for easy re-use. Learn more
Send leads and their quiz responses to any CRM marketing software
Connect your quiz with lead generation to Hubspot, MailChimp, AWeber, or 1400+ other tools with our Zapier app. Automatically sync all leads and quiz data to power your marketing funnel - no coding required.Learn more
Save all your leads and quiz data to your Google Docs account (or a CSV/XLS file)
It's simple to save and exports leads online with our quiz creator. Automatically send leads to any Google Sheet - or save quiz leads to a CSV/XLS file for easy download. Learn more
100% white labelled -
your site, your branding
Add your logo (or your clients') - then upload your font and set your quiz colors to each quiz for a seamless brand experience. Learn more
Say it with pictures
(or GIFs, videos, and more)
Easily find and add images, videos, & GIFs with our test maker. Search within Google, Pexels, YouTube, Giphy, Facebook, Twitter, and stock photos - or upload your own. Learn more
Your quiz, your way
Make an online quiz - then customize the font, color, styles, layout, and over 50+ other options. Learn more
Get creative with custom CSS
Customize (almost) everything with our quiz maker - from buttons to borders, layouts to alignments. Seamlessly blend your quiz to your site. Learn more
Match fonts with your site
Create a quiz then easily upload your own font, or use any from Google, Adobe Typekit, Fontdeck, or Fonts.com. Learn more
Save time with team templates
Help your team's quiz making stay on brand. Choose and save all your quiz styles for easy reuse - from colors, branding, fonts, and more. Apply your team style templates with just a click. Learn more
Easy to start -
just add text and images
Our quiz creator is super intuitive - create beautiful quizzes in just minutes.
Publish to any site
Riddle quizzes work in any site. Create a quiz - then just copy & paste our embed code, or use our Wordpress plug-in. Learn more
Quizzes look great on any device
Fully responsive, our quizzes resize automatically for smartphone or desktop - for the best viewing experience. Learn more
Go mobile with Google AMP
Make a quiz, then publish to Google AMP for faster mobile loading. Learn more
GDPR-compliant quiz maker
Collect quiz leads safely - Riddle's test maker is fully GDPR-compliant with the EU's strict data privacy regulation. Learn more
Double opt-in support
You're in control with our quiz lead generation. Collect leads online - and choose if you will require each lead to click on email link to confirm sign up.
Optional or mandatory lead forms
Make an online quiz with a lead generation form. Gate off each quiz taker's results unless they complete your form - or let them skip it. The choice is yours.
Delay answers until end of quiz
Riddle's quiz maker is all about flexibility. Immediately show the correct answer after each question (to boost engagement) - or only after your lead generation form (to incentivize sign ups). Learn more
Save leads to Google Docs or CSV/XLS
Make a quiz, then automatically save leads to your Google account, or download as an Excel or CSV file. Learn more
Loads of flexibility, great CSS overrides, great integration with Zapier, and amazing customer service. Actually, one of the best customer service platforms I have ever had the pleasure to use. I could not recommend Riddle any higher.
Riddle's customer support is amazing. From the moment we got on the site, we were asked if we had questions or needed help. The Riddle team does a fantastic job of making sure you have everything you need. That being said, the product itself is also very easy to use and implement.
There's some great features which gave Riddle's quiz maker a big step up over anything else we could find. It was especially useful being able to enter in a huge range of potential results (200 combinations) into a personality-type quiz to give people very specific results, and then direct them to a landing page on our site.
Great tool for professional quiz making. Best quiz maker product out there! Riddle's super easy to use, and getting better all the time. Plus, they've GREAT and super fast responding customer support!
Fantastic tool for engagement. Love it! It's so easy to use, and there's lots of variation so it's great for content marketing and lead generation. I also love the customer support I've had from Riddle. Any questions I have are quickly answered and with a smile.
Increase conversions and sales
Riddle's quiz creator is designed for the busy marketer. Crush your marketing objectives - collect more leads, increase audience engagement, grow your audience, or run your own ads.
Add videos, forms, and ads
Monetize your quiz audience with our test maker. Create a quiz - then easily embed your own videos, ads, or any other content as an iFrame. Display before the quiz results - when your audience is most engaged. Learn more
One quiz - many landing pages
Automatically send your audience to different URLs triggered by each person's quiz results. Convert more leads online with our online quiz creator - show the right offer or content to each user based around their quiz responses. Learn more
Easily add custom 'call to action' buttons
Get more sales and sign ups with a post-quiz call to action (CTA) button. Forget one size fits all - our quiz maker lets you show each quiz taker a CTA and offers; customized and relevant based on their quiz results. Learn more
Add a timer to any quiz
Make a quiz with a timer - give your audience a time limit to either answer each question or finish their quiz. Quiz timers are a powerful way to increase quiz completions and word of mouth virality - everyone loves to brag when they beat the clock! Learn more
Create your own quiz-powered giveaways and contests
Our quiz creator makes it easy to make an online quiz competition. Make your own customizable lead form and add a quiz timer - then challenge your audience ('Get 90% correct in 60 seconds for your chance to win!').
Competitions are super-effective - we've seen up to 45% of quiz takers complete a quiz lead form.Learn more
Team and multi-user accounts
Collaborate with your colleagues and clients using our team feature. Create brand-consistent quizzes with your custom style templates - and manage access with three levels of quiz editing privileges. 10 user licenses included with each Team subscription. Extra licenses are $19 a month each (with group bulk pricing available - ask us). Learn more
Use analytics to optimize your quiz
Find out what works, and what doesn't with our quiz dashboard. Track starts, finishes, social sharing, and leads - all downloadable as a PDF report for your stakeholders. Learn more
We're big customer service geeks - and everyone (from our CEO Boris down) will race each other to help you with our quiz maker - we're averaging 2.3 just minutes to respond. Learn more
"No limit" pricing
All of our quiz maker plans feature unlimited views, leads, and quizzes = unlimited awesomeness. Go wild - create as many quizzes as you like, with no limit on how many people take them or how many leads you gather. Learn more
Free trial - 30 day moneyback guarantee
We don't believe in annoying long-term contracts or set up fees for our test maker. Sign up is easy - and you can cancel whenever you like.
Any quizzes you create will always stay live on your site - even if you cancel. (You'll need an active subscription to edit your quiz, view stats, use lead generation or custom branding.)