Reaction Poll Maker | Create Reaction Polls Online

2:48

average engagement time on Riddle content

73.4%

start → finish conversion rate

28.6%

lead form opt-in rate

3.02×

engagement vs. standard web pages

Source: Riddle 2025 Quiz Marketing Report · 8.96 billion platform data points. Numbers are platform-wide across Riddle’s interactive formats.

Why Reaction Polls work

Intensity is the insight. Knowing the strength behind an opinion changes everything.

More engaging than buttons. Dragging a slider is active, so users complete more often.

One scale fits any topic. Agree/disagree, love/hate, always/never. Set your endpoints.

Standard for perception research. Sliders deliver the nuanced data serious research needs.

Try it yourself

This is a live Riddle Reaction Poll, the exact same embed you would ship in your content or Survey. Drag the slider. Notice how much more expressive it feels than clicking a button.

Hooked already? Build your own Reaction Poll in minutes.

How to use Reaction Polls

Reaction Poll slider embedded after an article to track content sentiment

Content and editorial sentiment.

Embed a reaction slider after an article, video, or newsletter piece. Ask "How much do you agree?" and track satisfaction by content type, topic, and author to see what truly resonates.

Customer satisfaction Reaction Poll using an agree/disagree slider scale

Customer satisfaction Surveys.

Use agree/disagree or like/dislike sliders to measure product satisfaction, feature appeal, or service quality. Capture where users sit on the spectrum, not just whether they are happy.

Brand perception and opinion tracking.

Measure how strongly audiences agree with brand statements, campaign messages, or editorial positions. Surface your most passionate supporters and sharpest critics in one question.

A/B testing Reaction Poll rating design and messaging options on a sliding scale

A/B testing and preference research.

Test design options, messaging variations, or product features by asking users to rate appeal on sliding scales. The intensity data tells you which option wins, and by how much.

Build Reaction Polls that measure the strength behind every opinion

No-code builder.

Choose your scale, set your labels, and publish. No developers needed. A full Reaction Poll is live in minutes.

Customizable Reaction Poll scales with 3-point, 5-point, and 7-point options

Customizable scales.

Build 3-point, 5-point, or 7-point reaction scales with custom labels. Set your own endpoints like strongly agree/disagree, love/hate, or always/never to match exactly what you are measuring.

Branded Reaction Poll syncing responses to a CRM with built-in analytics

Built for insights and brand.

Track reaction patterns with built-in analytics, sync responses directly to your CRM or marketing tools, and stay on-brand with full white-label customization.

What is a Reaction Poll?

A Reaction Poll lets users drag a slider to indicate their level of agreement, satisfaction, or preference on a scale. It captures nuanced sentiment beyond simple yes/no answers, revealing not just what users think, but how strongly they think it.

When should I use Reaction Polls?

Use them when measuring intensity of opinion: how strongly users agree or disagree, how satisfied or dissatisfied they feel. Perfect for content satisfaction, brand perception, editorial research, and opinion measurement.

How many points should my reaction scale have?

5-point scales are the most common and proven reliable. Use a 3-point scale for simple feedback, and a 7-point scale when you need more granular measurement.

Can I customize the scale labels?

Yes. Set custom endpoints like "love it/hate it," "always/never," or "essential/unnecessary" to match your Survey topic and audience voice.

What's the difference between Reaction Polls and Rate It questions?

Reaction Polls measure agreement or satisfaction with statements using a slider. Rate It questions let users score multiple items with stars or points. Different formats for different research goals.

How much does Riddle cost?

Riddle offers Pro, Business, and Enterprise plans for different team sizes and content needs. You can start with a 14-day free trial without a credit card. Full plan details are on our pricing page.

Reaction Poll is not the only Survey Block

Every Riddle Survey Block comes with the same no-code builder, full branding, and lead capture built in.

Likert Scale Promoter Score Rate It Swiper This or That Tier List Upvote

What our clients say

Riddle helps our Children's interactive team to quickly create engaging content that provide compelling data insights about our audience.

We were looking for ways to increase engagement with our audience and we decided to work with Riddle. Our content team love Riddle and our Quizzes are getting 35% more page views and 40% more time on site after the first month.