The Upvote Poll Maker

Create an interactive Upvote Poll experience that gets more responses every time.

Upvote Polls turn any list, question, or editorial choice into a live audience signal. A single upvote takes less than a second.

No coding. Fully customizable. Brand-ready.

No credit card required. 14-day free trial.

2:48
average engagement time on Riddle content
73.4%
start → finish conversion rate
28.6%
lead form opt-in rate
3.02×
engagement vs. standard web pages

Source: Riddle 2025 Quiz Marketing Report · 8.96 billion platform data points. Numbers are platform-wide across Riddle’s interactive formats.

Why Upvote works

The lowest-effort format. One tap captures an opinion in under a second.
Real audience signals. Collect genuine preferences without forms or friction.
Results keep users coming back. Live voting results drive repeat visits and shares.
Flexible for any use case. Run simple Polls or compare many options with ease.
Turns engagement into insight. Every vote sharpens your read on your audience.

Play one yourself

This is a live Riddle Upvote Poll. The exact same embed you would ship in your articles or campaigns. Cast a vote and watch the results move in real time.

How to use Upvote

Editorial Polls and audience opinions.

Let readers vote on the best product, top story, favorite pick, or most important issue. Passive articles become community-driven conversations, and editors get real audience data before producing the next piece.

Product and content ranking.

Surface audience favorites by letting users upvote options. Publishers and brands learn what resonates before investing in production, campaign spend, or editorial direction.

Inside interactive content.

Drop an Upvote Block inside Polls or long-form pieces to break up the experience, gather quick opinions, and add a social layer. Users shift from reading to participating without leaving the page.

Lead capture before the results.

Gate live results behind a lightweight opt-in. Riddle lead forms convert at 28.6% on average, and users invested in the outcome convert at the top of that range.

Build Upvote Polls your audience participates in without thinking twice

No-code builder.

Add your options, set your labels, and publish. No developers needed. A full Upvote Poll is live in minutes.

Visual-first customization.

Add images, descriptions, labels, and logos to each option. Users vote on rich, branded content that reflects your editorial identity.

Built for brand engagement.

Upvote Polls turn passive reading into active participation while helping brands track vote patterns, engagement time, and first-party data insights.
  • What are Upvote Polls?

    An Upvote interaction presents users with a set of options and lets them vote for their favorites with a single tap or click. It turns any list or set of choices into a live, community-driven Poll.

    When should I use Upvote in my content?

    Use it when you want a quick audience opinion. It works best alongside articles, live coverage, product launches, or anywhere you want to spark a reaction fast.

    What types of questions work best with Upvote?

    Preference picks, trending topic votes, product favorites, editorial choices, or any question where you want your audience to weigh in with a single tap.

    Can I capture leads with an Upvote Poll?

    Yes. Add a lead form to gate live results behind a lightweight opt-in. Riddle lead forms convert at 28.6% on average, and users invested in the outcome tend to convert at the top of that range.

    How does Upvote help publishers and brands boost engagement?

    Upvote turns passive reading into active participation with a one-tap format that lowers the barrier to respond. Publishers add a social layer to articles without extra development, and brands collect first-party signals on what their audience actually prefers.

    How much does Riddle cost?

    Riddle offers Pro, Business, and Enterprise plans for different team sizes and content needs. You can start with a 14-day free trial without a credit card. Full plan details are on our pricing page.

Upvote is not the only Survey Block

Every Riddle Survey Block comes with the same no-code builder, full branding, and lead capture built in.

Likert Scale Promoter Score Rate It Reaction Poll Swiper This or That Tier List

What our clients say

Riddle helps our Children's interactive team to quickly create engaging content that provide compelling data insights about our audience.
Derek Harvie
Derek Harvie Executive Producer BBC
We were looking for ways to increase engagement with our audience and we decided to work with Riddle. Our content team love Riddle and our Quizzes are getting 35% more page views and 40% more time on site after the first month.
Mark Wright
Mark Wright Managing Director Den of Geek

Insights & guides

Ready to find out what your audience actually prefers?

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