Want to place ads in any of your Riddle quizzes or other formats? You can easily serve ads from your Google Ad Server, Doubleclick, or other ad servers – we’ll show you how with our Team plan.

(Note: This covers our ad placements above and below the Riddle content. You can also run video ads in place of a lead form – but it requires this different set of steps.)

Here’s an example how your ads might look:

Step 1: Creating ad slots

First, you’ll need to set up an ad slot in your team – and add your ad tags.

  1. Pop over to the top right menu.
  2. Select ‘My teams’ (and create a team if you haven’t already).
  3. Choose ‘ads’ (see screenshot below) – and insert your own ad code into Slot 1.
  4. (Please note – your ad code will need to be responsive, to fit/adjust in riddles on smartphones, desktop, and tablets.)

Remember, these are team-wide slots – and you can make up to 5 ad slots per team. They can be selected and used in any of your team’s quizzes – more on that below.

Step 2: Customize ad tag variables

We give you the option to use variables – for extra flexibility.

Don’t worry – these are team-wide settings, but your team’s creators can always change that setting on a per-Riddle basis.

  • Add variables in curly braces in your ad tag, add them in curly braces {}.
  • Be sure to add default values for each variable – you can see how in our above screenshot.

Step 3: Applying ad slot to a quiz

Great – now that you’ve got an ad slot created, any of your team’s quiz creators can select and apply them in their quizzes.

  • Go to the ‘Branding & footer’ section of our ‘Customize’ step
  • Choose either ‘Display your ads above quiz’ (or below).
  • Click ‘Apply ad slot from team settings’
  • Select the ad slot from the dropdown menu (if you have more than one ad slot)
  • You can overwrite your ad slot’s default values for each variable. This gives you even more flexibility in choosing what and how you show ads in your quizzes.

Wrapping up – ad tags in quizzes

That’s all there is to it – setting up ad tags in Riddle quizzes is only available with our Team plan (check out our pricing and features here).

Our team are big quiz (and ad serving) geeks – so please just fire any questions our way using support chat.

Our founders and the rest of our Riddle team all jump to answer questions quickly – looking forward to hearing from you!

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