Sync your leads from Riddle's quiz creator to AWeber

Quizzes have to be some of the most irresistible online content out there.

Easy to make - and impossible to resist, quizzes are natural gateway content for lead generation.

When you create a quiz - then add a lead generation form, you can see up to a 45% opt-in rate (compared to the 2% for average lead generation options like pop ups.)

Best of all?

We built our quiz maker to seamlessly connect with AWeber's email marketing tools - no coding needed.

AWeber and Riddle's quiz creator - video overview

See how easy it easy to connect Riddle's quiz builder with your AWeber account:

AWeber and Riddle = fully GDPR-compliant test maker

Riddle's quiz builder has been designed to comply with the EU's strict GDPR privacy rules:

  • We're a German AG company (registered and located in Germany).
  • Our servers and all of our quiz data stays inside Europe.
  • Much stronger protection than the Privacy Shield alternative in the U.S.
  • Adding opt-ins are easy - you can create checkboxes for privacy policy or your terms/conditions.
  • Double opt-in email confirmation support with AWeber.

Why do AWeber and Riddle work so well for lead generation?

The marketing wizards at AdWeek nailed it - writing that online quizzes are among the most viral and shared stories.

Why?

  • Every time you make a quiz, each visitor will take from 3-5 minutes answering your quiz questions.
  • They're interacting with your quiz, so they're psychologically in a 'responsive' mode.
  • Each user is subsconciously more inclined to answer the next question.
  • (It's much harder to get visitors, passively reading a post, to actively respond to your form.)

Quiz lead generation - location, location, location

With Riddle's quiz maker, we display your lead generation form between the last question and the user's results.

That's when they're most engaged - eager to find out their quiz results.

Adding a lead form here gets outstanding results - we've consistently seen up to 40% completion rates.

Not to brag, but again, that's over 20X what 'typical' pop ups achieve.

Sample quiz - AWeber and Riddle's quiz builder

Check out this short sample quiz we created.

We included a lead generation form we built - that's linked to AWeber.

Automatically send quiz leads and responses to AWeber

Riddle's online quiz creator quickly connects to your AWeber account:

  • Tag each lead based on their quiz results
  • Power your marketing funnel for more conversions.
  • Send each lead a personalized follow up - around their quiz responses.

Let's imagine you're making a quiz for your fashion site - called "What's your summer style?":

  • Everyone who got 'You're effortlessly chic!' could receive an offer "Save 50% on our Parisian collection!".
  • More relaxed folks who scored 'You keep it real. Real-ly casual.' would get the offer "50% off our outdoors collection!"

Connecting AWeber to Riddle's test maker

We've built our own native integration with AWeber's powerful email marketing tools:

  1. Create a quiz
  2. Build your form with our drag/drop form builder (choose from 16 different field types).
  3. Make your form optional (or mandatory).
  4. Log-in to your AWeber account - and add the token
  5. Add a tag by each result ("Relaxed and casual" or "Effortlessly chic")
  6. In AWeber, set up a campaign - that sends "Casual" leads one offer, and "Chic" the other.

For more information - read our handy guide to connecting AWeber with Riddle's quiz maker.

Spreadsheet support - save to Google Docs or XLS/CSV

Sure, spreadsheets might not be the most glamorous thing.

But they sure are convenient - so you can see all your leads and quiz results in one easy place.

We support Google Docs - so each quiz lead is automatically added to your Google Sheet.

Want to go old school?

Save leads and their responses from our quiz creator to a CSV or XLS file.

AWeber and Riddle's Zapier app - unrivalled flexibility

Our native integration with AWeber does a great job.

But for more advanced use cases, Riddle's online quiz creator has a snazzy Zapier app.

Zapier lets you create a multi-step marketing funnel for your quiz lead generation - no coding required.

Connect to over 1,500 apps - from SalesForce to HubSpot and Gmail.

Sample Zapier use case:

  • Send all your quiz leads to AWeber - to start your marketing drip campaign.
  • Connect and send your quiz responses and leads to your HubSpot account
  • Notify your team @ each lead with a message from Gmail.
  • That's just barely scratching the surface - and all with no coding.

(Learn more how AWeber easily sync to Riddle's Zapier app.)

Can we help @ AWeber and Riddle's quiz creator?

Customer support is hard-wired into our company DNA.

We're ALL customer service geeks - so everyone, from Boris (our CEO) on down, helps out.

This means we'll respond to your question fast - seriously fast.

So ask away on support chat or hello@riddle.com.

We'll field any questions from quiz lead generation with AWeber or just tips about making the perfect quiz.

We look forward to helping you out!