The Text and Media Block

Context before the question. Story between the slides. A cover that stops the scroll.

The Text and Media Block sits wherever your content needs it. As a cover to open, a narrative beat in between, or a rich visual moment inside any Quiz, Poll, or minigame.

No coding. Fully customizable. Brand-ready.

Add a Text and Media Block Book a demo

No credit card required. 14-day free trial.

2:48

average engagement time on Riddle content

73.4%

start → finish conversion rate

28.6%

lead form opt-in rate

3.02×

engagement vs. standard web pages

Source: Riddle 2025 Quiz Marketing Report · 8.96 billion platform data points. Numbers are platform-wide across Riddle’s interactive formats.

Why the Text and Media Block works

Set the scene. Open with a cover slide. A headline, image, or video that frames what follows.

Tell a story mid-flow. Drop a block between questions to add a data point or narrative beat.

Deliver sponsor moments. Place a branded block between questions, right where attention peaks.

Add visual depth. Break up text-heavy sequences with an image or video that reinforces the theme.

How to use the Text and Media Block

As a cover slide.

Set the scene before a Quiz, Poll, Survey, or minigame. Add a headline, an image or video, and a brief description that gives users the context they need to engage fully with what follows.

Text and Media Block placed between Quiz questions to add a stat or story beat

Between questions for storytelling.

Drop a Text and Media Block mid-quiz to add a data point, a stat, instructions, spoilers, or a story beat that makes the following questions land harder. Interactive content that tells a story outperforms content that just asks questions.

Branded Text and Media Block delivering a full-screen sponsor message between questions

For sponsor and brand moments.

Place a branded Text and Media Block between questions to deliver a sponsor message in a focused, full-screen format. Users are engaged and mid-flow. Attention is already captured.

Text and Media Block adding an image or video to break up a text-heavy Quiz sequence

To add visual richness.

Break up text-heavy Quiz or Poll sequences with an image or video that reinforces the theme, adds editorial depth, or simply gives users a visual moment before the next question.

What is a Text and Media Block?

A Text and Media Block is a flexible content slide you can place anywhere inside a Riddle Quiz, Poll, personality Quiz, or minigame. It supports text, images, video, and rich formatting with no coding required.

Where can I use a Text and Media Block?

Anywhere inside your Riddle content. As a cover slide, between questions, at the end before results, or anywhere your content benefits from a narrative or visual moment.

What media types can I add to a Text and Media Block?

You can add an image, GIF, or video/audio file by clicking "Add image, GIF, or video/audio file" inside the block.

How much does Riddle cost?

Riddle offers Pro, Business, and Enterprise plans for different team sizes and content needs. You can start with a 14-day free trial without a credit card. Full plan details are on our pricing page.

Text and Media is not the only Riddle block

Every Riddle content block drops into any Quiz, Poll, personality test, or minigame. No code required.

Story maker Interactive Graphic Quote Ad / iFrame

What our clients say

Riddle helps our Children's interactive team to quickly create engaging content that provide compelling data insights about our audience.

We were looking for ways to increase engagement with our audience and we decided to work with Riddle. Our content team love Riddle and our Quizzes are getting 35% more page views and 40% more time on site after the first month.