The Spot the Difference Game Maker

The game that makes readers stare at your content for minutes. On purpose.

Spot the Difference demands focus. Users examine every pixel, and it consistently ranks among the highest formats for visual dwell time.

No coding. Fully customizable. Brand-ready.

No credit card required. 14-day free trial.

2:48
average engagement time on Riddle content
73.4%
start → finish conversion rate
28.6%
lead form opt-in rate
3.02×
engagement vs. standard web pages

Source: Riddle 2025 Quiz Marketing Report · 8.96 billion platform data points. Numbers are platform-wide across Riddle’s interactive formats.

Why Spot the Difference works

Focused attention, guaranteed. Users inspect every detail, driving deeper engagement and recall.
Sessions that run long. 6+ minutes per session on Riddle minigames, far beyond a typical scroll.
Sponsor placements that get seen. Users study branded visuals and campaign messages closely.
Flexible across use cases. Product comparisons, editorial content, and branded campaigns.
Turn visuals into engagement. Every difference found rewards users and keeps them going.

Try it yourself

This is a live Riddle Spot the Difference. The exact same embed you’d ship in your articles or campaigns. Find the differences. Notice how long you spend looking. That focused attention is what your readers will bring to your content.

How to use Spot the Difference

Product and campaign highlights.

Showcase before-and-after comparisons, product updates, or campaign visuals in a format that makes users pay close attention to every detail. Attention that standard images never generate.

Editorial and news content.

Turn news stories, historical comparisons, or event coverage into interactive visual challenges. Readers who would scan a caption spend minutes examining your images.

Sponsor-friendly placements.

Feature branded imagery, logo changes, or product differences in a high-attention gamified format. Players study the images. Sponsor recall is measurably higher.

Lead capture built-in.

Use the built-in lead forms to collect zero-party data and insights. Riddle lead forms convert at 28.6% on average.

Engage your audience with fun Spot the Difference games

No-code builder.

Create interactive Spot the Difference games online in minutes using Riddle’s intuitive maker. No coding or developers required.

Visual-first customization.

Upload any two images, set the difference points or hotspots, the number of guesses or tries, and add hints, logos, and descriptions to guide users through the challenge, all with your branding.

Built for brand engagement.

Branded Spot the Difference games turn passive image viewing into active visual interaction while helping brands track completions, engagement time, and capture first-party data insights.
  • What is a Spot the Difference game?

    A Spot the Difference game presents users with two near-identical images and challenges them to find all the differences between them. It turns passive image viewing into an active, engaging interaction.

    Where can Spot the Difference games be embedded?

    Spot the Difference games can be embedded inside articles, Quizzes, landing pages, newsletters, or social content hubs to increase time on site, drive visual engagement, and encourage return visits.

    How does Spot the Difference increase website engagement?

    The search-and-find mechanic keeps users on the page far longer than standard content. Riddle minigames average 6+ minutes per session, reducing bounce rate and giving sponsors a high-attention placement that display formats cannot match.

    How much does Riddle cost?

    Riddle offers Pro, Business, and Enterprise plans for different team sizes and content needs. You can start with a 14-day free trial without a credit card. Full plan details are on our pricing page.

Spot the Difference is not the only Quiz Block

Every Riddle Quiz Block comes with the same no-code builder, full branding, and lead capture built in.

Tap and Find Typerush Flashcards Guess It

What our clients say

Riddle helps our Children's interactive team to quickly create engaging content that provide compelling data insights about our audience.
Derek Harvie
Derek Harvie Executive Producer BBC
We were looking for ways to increase engagement with our audience and we decided to work with Riddle. Our content team love Riddle and our Quizzes are getting 35% more page views and 40% more time on site after the first month.
Mark Wright
Mark Wright Managing Director Den of Geek

Insights & guides

Ready to ship your first Spot the Difference Quiz?

Get a 14-day free trial. All features unlocked. No payment details needed.