Create a quiz, personality test, or 15 poll, survey, and quiz formats
Engage your audience with a huge range of quizzes - including personality tests, polls, surveys, and more! (Learn more)
Connect your marketing software
Make a quiz and easily send all leads to MailChimp, ActiveCampaign, AWeber, or any other marketing tool. (Learn more)
Your Riddle quiz will work in any site or CMS, from Wordpress to Wix, Squarespace to Shopify. If you know how to add a YouTube video, you can embed your quiz. It’s that easy. (Learn more)
Create your own lead forms
Add a lead generation form to your quiz. Collect the data you need with over 15 fields. With an intuitive drag/drop functionality, our form builder is quick and easy to use. (Learn more)
GDPR-compliant quiz maker
Collect quiz leads safely - Riddle's quiz creator is fully GDPR-compliant, and meets the EU's strict data privacy regulation. (Learn more)
Convert more customers
Automatically send personalized marketing messages, based on each quiz taker's responses. (Learn more)
Tailor quizzes to your goals
Want to collect leads? Grow your audience? How about run your own in-quiz ads?
Riddle's quiz toolkit is flexible - designed for the modern marketer.
Measure your marketing with Facebook Pixels
Improve your marketing - track your quiz conversions using Facebook Pixels, Google Tag Manager, and more. Make a quiz, then measure who starts, finishes, and completes your lead forms. (Learn more)
"No limit" pricing - seriously.
All our quiz maker plans are completely unlimited - with no caps on how many people take your quiz or fill in your lead form. (Learn more)
30 day moneyback guarantee
No set up fees or long-term contracts. Sign up is easy - and you can cancel our test maker any time.
Your quizzes will always stay live on your site - even if you cancel. (Learn more)
Riddle helps our Children's Interactive team to quickly create engaging content that provide compelling data insights about our audience.
Our teams love Riddle’s flexibility. We can rapidly create and deploy unique branded quizzes and other content for our clients’ custom campaigns.
Riddle is simple to use - and simply great. Be creative, go wild – it's easy to create fun experiences on any device and collect leads on the way.
We're big fans. Easy to create and extensively customizable - our clients have seen a big lift in engagement and email collection.
Riddle is a brilliant tool, and plays an important role for us - making it easy to create smart, on-brand interactive content and embed it anywhere.
Collect the data you need -
with a custom lead generation form
Drag and drop any of 16 customizable fields. Save form templates for easy re-use. (Learn more)
Send your leads (and quiz responses) to any marketing software
Connect your quiz with lead generation to Hubspot, Salesforce, Constant Contact, or 1500+ other tools with our Zapier app. Automatically sync all leads and quiz data to power your marketing funnel - no coding required.(Learn more)
Save all your leads and quiz data to your Google Docs account (or a CSV/XLS file)
Save and export your leads with our quiz creator. Automatically send leads to any Google Sheet - or download quiz leads as a CSV/XLS file. (Learn more)
Your quiz, your brand
Add your logo (or your client's) - then upload your font, and set your quiz colors, backgrounds and CSS for a seamless brand experience. (Learn more)
Say it with pictures
(or GIFs, videos, and audio)
Easily find and add images, videos, & GIFs with our test maker. Create content (like Buzzfeed quizzes) that jump off the screen.
Search Google, Pexels, YouTube, Giphy, Facebook, Twitter, and stock photos - or upload your own pics or MP3 audio and MP4 video clips. (Learn more)
Fully accessible online quiz maker
Engage your whole audience - with our fully accessible quiz maker. Riddle is WCAG 2.1-compliant - so your quizzes can be taken by people with a wide range of disabilities. (Learn more)
Get creative with custom CSS
Seamlessly blend your quiz to your site. Customize (almost) everything with our quiz maker - from buttons to borders, layouts to alignments and more.(Learn more)
Match fonts with your site
Use your own font when you create a quiz - upload your own font, or use any from Google, Adobe Typekit, Fontdeck, or Fonts.com. (Learn more)
Save time with team templates
Keep your team's quizzes on-brand. Save all your quiz styles as a style template for easy reuse - from colors, branding, fonts, and more. (Learn more)
Easy to start -
just add text and images
Our quiz creator is super intuitive and designed for anyone to use. Create beautiful quizzes in just minutes - no tech or coding skilled necessary. (Learn more)
Publish to any site -
just copy, paste... done!
Your Riddle quiz or personality test will work in any site or CMS, from Wordpress to Wix, Squarespace to Shopify. Simply copy & paste the embed code or use our Wordpress plug-in.
Seriously - it's super easy. If you know how to add a YouTube video, you can embed your Riddle quiz.Learn more
Quizzes look great on any device
Fully responsive, our quizzes resize automatically for smartphone, tablet, or desktop - for the best viewing experience. (Learn more)
Go mobile with Google AMP
Make a quiz, then publish to Google AMP for even faster mobile loading. (Learn more)
Control your email marketing
We support double opt-in confirmations for all our lead generation options, including Google Sheets, MailChimp, and ActiveCampaign.
Control the ‘big reveal’
Immediately reveal answers after each questions or save until after your lead generation form. You get to decide. (Learn more)
Optional lead forms
Gate off each quiz taker’s results unless they complete your lead form - or let them skip it. The choice is yours. (Learn more)
Collect data, the way you want
Make a quiz, then automatically save leads to your Google Sheet, as an Excel or CSV file, or use our Zapier app and webhook. (Learn more)
Loads of flexibility, great CSS overrides, great integration with Zapier, and amazing customer service. Actually, one of the best customer service platforms I have ever had the pleasure to use. I could not recommend Riddle any higher.
Riddle's customer support is amazing. From the moment we got on the site, we were asked if we had questions or needed help. The Riddle team does a fantastic job of making sure you have everything you need. That being said, the product itself is also very easy to use and implement.
There's some great features which gave Riddle's quiz maker a big step up over anything else we could find. It was especially useful being able to enter in a huge range of potential results (200 combinations) into a personality-type quiz to give people very specific results, and then direct them to a landing page on our site.
Great tool for professional quiz making. Best quiz maker product out there! Riddle's super easy to use, and getting better all the time. Plus, they've GREAT and super fast responding customer support!
Fantastic tool for engagement. Love it! It's so easy to use, and there's lots of variation so it's great for content marketing and lead generation. I also love the customer support I've had from Riddle. Any questions I have are quickly answered and with a smile.
One quiz, many landing pages
Convert more leads by sending quiz takers to different URLs, based on their quiz results. (Learn more)
Add custom 'call to actions'
Set up custom CTA buttons based on quiz takers’ results. Perfect for targeted offers, content recommendations, and more. (Learn more)
Add a timer to any quiz
Make a quiz with a timer - give your audience a time limit to either answer each question or finish their quiz. Quiz timers are a powerful way to increase quiz completions and word of mouth virality - everyone loves to brag when they beat the clock! (Learn more)
Create your own quiz-powered giveaways and contests
Make any quiz an online competition (similar to Buzzfeed quizzes) with our quiz builder. Like Kahoot create, collect entries with a lead form - then challenge your audience with a quiz timer ('Get 90% correct in 60 seconds for your chance to win!').
Get up to 45% of quiz takers to opt-in to your quiz lead form. (Learn more)
Collaborate with your team
Create a quiz with your colleagues and clients using our Teams feature. Give everyone their own login - with three levels of quiz editing privileges. (Learn more)
Analytics to optimize your quiz
Find out what works (and what doesn't) with our quiz analytics. Track starts, finishes, shares, and leads - then download for in-depth reporting. (Learn more)
We're big customer service geeks - and everyone (from our CEO Boris down) will race each other to help you get the most from our online quiz maker.
Any questions - just ask on support chat; we're averaging just 2.1 minutes to respond. (Learn more)