
Solutions
Unlock deep audience insights
Use quiz data to build customer profiles so you can create targeted, personalized content.

How Riddle gathers rich user data
When gathering second and third-party data, it’s limited and less reliable. Our customer insights platform combines data given with quiz answers to give you first-party data.
With Riddle quizzes and interactive content, you’ll have more control over what you learn about your audiences, directly from them.

How Riddle can help your business today
Create personalized email content
Tailor emails to customer behaviors, preferences and needs, driving more engagement and conversions.

Improve targeting with segments
Use insights to shape customer segments which help you target content at the right person at the right time.

Enrich data for logged-in users
Where tracking data is difficult, Riddle builds on what you’ve already collected around logged-in users.

What our clients say


Choose from over 15 interactive content formats
Try it for freePersonality quizzes

Quizzes

Sponsored content

Surveys

Polls

Product recommendations

Competitions & raffles

Game predictors

Leaderboards

Listicles

Personality quizzes

Quizzes

Sponsored content

Surveys

Polls

Product recommendations

Competitions & raffles

Game predictors

Leaderboards

Listicles

GDPR & CCPA compliant
Riddle meets global privacy protection requirements, keeping customers' personal data safe and secure.
Want to get to know your customers better?
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