Boris

Boris

Boris Pfeiffer is the co-founder and CEO of Riddle.com, a leading platform for interactive quizzes and audience engagement. He brings a wealth of experience from the gaming and tech industries, having previously led Kabam's European operations and founded his own game studio. Earlier in his career, Boris served as General Manager of Monster.com's Internet Advertising Division in Europe. Boris has deep roots in the quiz industry. As General Manager Europe for Tickle.com, he helped scale the popular quiz portal into the world's 28th largest website by 2004, leading to its acquisition by Monster.com for over $100 million. During this time, he managed international teams of quiz writers and psychologists, developing quiz content for brands, mobile apps, and millions of users across Europe in multiple languages. In addition to his work in quizzes and gaming, Boris has supported a variety of startups across Asia, the U.S., and Europe. He is the author of two books - Facebook Fan Pages (2011) and Quizmaster (2017) - and a proud father of two. He has been happily married for over 25 years.


Create an Enneagram-Test with Riddle quizmaker

Create your own Enneagram test

Enneagram vs. OCEAN Enneagram tests are some of the most popular types of personality tests out there. They sound a bit complicated – with nine Enneagram personality types, but we’ll show you how you can easily create your own accurate and insightful Enneagram personality test […]

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You can collect GDPR-safe email leads with Riddle quizmaker

Collect marketing email leads in a GDPR safe way

Online marketing – back to the (email) basics With all of these constant changes, online marketing has actually gone full circle to its roots back in 1995, where email marketing and newsletters first took off. Sure, in the mid-2000s, there was a massive push to […]

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Riddle quizmaker is the best alternative to Buzzfeed

Riddle is the best alternative to Buzzfeed

Buzzfeed vs Riddle – two ways to make a quiz Buzzfeed was one of the very first quiz maker software tools out there. Launched way back in 2006, they’re a true legend in the space – but they’ve pivoted to become a news and media […]

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Riddle quizmaker is the best alternative to Survey Anyplace

Riddle is the best alternative to Survey Anyplace

Survey Anyplace vs Riddle – which quiz maker is best? Want to create a quiz and collect leads? There are loads of online quiz maker options out there – but in this post, let’s take a look at Survey Anyplace vs Riddle. Savvy marketers know […]

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Riddle quizmaker is the best alternative to involve.me

Riddle is the best alternative to involve.me

Involve.me vs Riddle – quiz maker review Let’s take an in-depth look at Involve.me vs Riddle. We compare each quiz maker with an in-depth feature comparison that covers everything from quiz-types, integrations, customization, embedding to collaborative features. After reading our comparison you will see why […]

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Riddle quizmaker is the best alternative to opinion stage

Riddle is the best alternative to Opinion Stage

Quiz maker review: Riddle or Opinion Stage? Opinion Stage and Riddle are two of the most well-known quiz makers on the market today. Now your business is unique – so there’s no one ‘right’ answer about which platform you should choose. We compiled this quiz […]

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Tr-ibu uses Riddle quizmaker to prequalify potential customers

Case study: Tr-ibu uses Riddle to prequalify potential customers

Why Francien van Eersels created a quiz marketing funnel Francien van Eersel from tr-ibu.nl is passionate about showing entrepreneurs that the best brands are true to their creators – reflecting their own dreams, ambitions, and personalities. She’s designed an entire philosophy around 12 brand archetypes […]

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Sotic uses Riddle quizmaker to reach more users

Case study: Sotic uses Riddle to reach new users

Riddle quiz maker to reach new users Full service digital sports agency Sotic has used interactive quizzes in order to help their clients reach new fans and website users in a cost efficient way. Sotic works with some of the top sports brands in the […]

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Minute Media uses Riddle quizmaker for audience engagement with quizzes

Case study: Minute Media uses Riddle for audience engagement through quizzes

Riddle quizmaker for audience engagement Minute Media, a digital group of premium sports and lifestyle brands, turned to Riddle to boost audience engagement through quizzes.The London-based media and technology company (including soccer powerhouse 90min.com ) is a global advertising-supported platform – that popularity is key […]

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Our customers here at Riddle quizmaker love us

User reviews of Riddle quizmaker

At Riddle, we’re so very lucky to have passionate users who love our quiz maker (and regularly make us blush with their nice feedback). Check out their quiz maker reviews – from our personality quizzes to online quiz lead generation tools, we’ve got some big […]

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