Boris

Boris

Boris Pfeiffer is the co-founder and CEO of Riddle.com, a leading platform for interactive quizzes and audience engagement. He brings a wealth of experience from the gaming and tech industries, having previously led Kabam's European operations and founded his own game studio. Earlier in his career, Boris served as General Manager of Monster.com's Internet Advertising Division in Europe. Boris has deep roots in the quiz industry. As General Manager Europe for Tickle.com, he helped scale the popular quiz portal into the world's 28th largest website by 2004, leading to its acquisition by Monster.com for over $100 million. During this time, he managed international teams of quiz writers and psychologists, developing quiz content for brands, mobile apps, and millions of users across Europe in multiple languages. In addition to his work in quizzes and gaming, Boris has supported a variety of startups across Asia, the U.S., and Europe. He is the author of two books - Facebook Fan Pages (2011) and Quizmaster (2017) - and a proud father of two. He has been happily married for over 25 years.

Riddle quizmaker is the best alternative to Buzzfeed
Quiz Maker Review

Riddle is the best alternative to Buzzfeed

Buzzfeed vs Riddle – two ways to make a quiz Buzzfeed was one of the very first quiz maker software tools out there. Launched way back in 2006, they’re a true legend in the space – but they’ve pivoted to become a news and media […]

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Riddle quizmaker is the best alternative to Survey Anyplace
Quiz Maker Review

Riddle is the best alternative to Survey Anyplace

Survey Anyplace vs Riddle – which quiz maker is best? Want to create a quiz and collect leads? There are loads of online quiz maker options out there – but in this post, let’s take a look at Survey Anyplace vs Riddle. Savvy marketers know […]

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Riddle quizmaker is the best alternative to Outgrow
Quiz Maker Review

Riddle is the best alternative to Outgrow

Outgrow vs Riddle – an overview Sure, there are dozens of quiz creator tools out there – to save you time, we created this in-depth review of Riddle and Outgrow. (Updated: we’ve gone back and re-analyzed both platforms with their latest features, so this Outgrow […]

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Riddle quizmaker is the best alternative to Leadquizzes
Quiz Maker Review

Riddle is the best alternative to Leadquizzes

Leadquizzes vs Riddle: in-depth quiz maker review Want to have a review of Leadquizzes? Read our in-depth review below – we compare LeadQuizzes vs Riddle quizmaker across 65 core features, including quiz formats, customization, lead generation, collaboration features and much more. Quiz marketing is big […]

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Riddle quizmaker is the best alternative to involve.me
Quiz Maker Review

Riddle is the best alternative to involve.me

Involve.me vs Riddle – quiz maker review Let’s take an in-depth look at Involve.me vs Riddle. We compare these two quiz makers with an in-depth feature comparison that covers everything from quiz-types, integrations, customization, embedding to collaborative features. After reading our comparison you will see […]

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Riddle quizmaker is the best alternative to opinion stage
Quiz Maker Review

Riddle is the best alternative to Opinion Stage

Quiz maker review: Riddle or Opinion Stage? Opinion Stage and Riddle are two of the most well-known quiz makers on the market today. Now your business is unique – so there’s no one ‘right’ answer about which platform you should choose. We compiled this quiz […]

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Riddle quizmaker is the best alternative vs. 6 other quizmakers
Quiz Maker Review

Riddle is the best alternative to 6 other quizmakers

Top 7 quiz maker reviews – we compare over 40 features Want to create quizzes and collect leads for your website – but unsure which quiz maker to choose? Read on for our top 7 quiz maker reviews in the market today.Marketing gurus know that […]

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Tr-ibu uses Riddle quizmaker to prequalify potential customers
Case Studies

Case study: Tr-ibu uses Riddle to prequalify potential customers

Why Francien van Eersels created a quiz marketing funnel Francien van Eersel from tr-ibu.nl is passionate about showing entrepreneurs that the best brands are true to their creators – reflecting their own dreams, ambitions, and personalities. She’s designed an entire philosophy around 12 brand archetypes […]

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Sotic uses Riddle quizmaker to reach more users
Case Studies

Case study: Sotic uses Riddle to reach new users

Riddle quiz maker to reach new users Full service digital sports agency Sotic has used interactive quizzes in order to help their clients reach new fans and website users in a cost efficient way.Sotic works with some of the top sports brands in the world. […]

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Minute Media uses Riddle quizmaker for audience engagement with quizzes
Case Studies

Case study: Minute Media uses Riddle for audience engagement through quizzes

Riddle quizmaker for audience engagement Minute Media, a digital group of premium sports and lifestyle brands, turned to Riddle to boost audience engagement through quizzes.The London-based media and technology company (including soccer powerhouse 90min.com ) is a global advertising-supported platform – that popularity is key […]

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