Case Studies

History Extra is part of Immediate Media’s extensive portfolio of online brands and is the digital home of BBC History Magazine and BBC History Revealed. Its passionate audience of history lovers turn to History Extra for in-depth articles, podcasts, quizzes, and video content. Immediate Media has made Riddle’s quiz maker a

In 2019 Laura Sagen launched The Hair Fuel, a company that promotes holistic hair health, and developed a unique formulation for an all-natural hair growth treatment. Her business has gone from strength to strength, supplying the world with their unique hair mask product, which is made

The UK’s leading consumer champion Which? was launched in 1957 around a simple yet profound mission – be a voice for consumers around everything from impartial product reviews to fighting unfair business practices. Which? funds its efforts through its commercial arm, which generates revenue through memberships and

The Fiesta Bowl is one of the largest bowl games in American college football. Part of the elite Bowl Championship Series, it has been played in Arizona every year since 1971 and is watched by millions. But the Fiesta Bowl takes its motto of ‘More

Fan Engagement in the context of the Saarland Football Cup Final The Saarland Football Association (SFV) worked with Riddle’s quiz maker to explore different marketing ideas, generate revenue, and engage fans more closely during the DFB Cup amateur final day. In addition to a live

Tate celebrates the world’s greatest modern and contemporary art, as well as the best of British art from 1500 to today. Every year, it welcomes millions of people to its four galleries – Tate Britain, Tate Modern, Tate Liverpool and Tate St Ives – to

A German soccer club on its way to fan engagement. It’s not enough to win games. Fans expect their team to entertain them on their phones all year round. So how do you win them over, both on the court and online? Interactive content is

Case Study – Live audience engagement with quizzes and score predictors The European Table Tennis Champions League Final Four tournament is one of the biggest team events in the table tennis event calendar. Europe’s top four teams compete over two days to crown the Champions

Why Francien van Eersels created a quiz marketing funnel Francien van Eersel from tr-ibu.nl is passionate about showing entrepreneurs that the best brands are true to their creators – reflecting their own dreams, ambitions, and personalities. She’s designed an entire philosophy around 12 brand archetypes