Quizzes, polls, and personality tests are among the best ways to collect rich first-party data. By combining answers to quiz questions and data willingly shared by the quiz taker (like name and email), you can segment your user data. This allows you better, more targeted follow-up …
Collect rich first party data with Riddle’s Data Layer Read more
Lead Segmentation and Tagging using AWeber How can you make your email marketing efforts much more effective and segment users with quiz data? Very simple – send more relevant emails that feel personal and don’t read like carpet bombing newsletters. We will use the very …
Challenges for marketers Growing your email list is a constant challenge for marketers. Sure, email is a bit ‘old school’ – but it’s also consistently effective. Hundreds of top businesses like the NBA’s Chicago Bulls leverage quiz maker lead generation to grow their marketing list. …
Why are online quizzes so compelling? “Oh yes! I take WAY too many online quizzes!” (That’s because people love to take online quizzes 🙂 ) This is a common response from people when I start talking about online quizzes and personality tests. These people often …
The Ask Method: quizzes turn your email list into a gold mine We are huge fans of Ryan Levesque – using the power of a quiz creator and the “Ask Method” to grow your sales through an automatic, yet highly personalized sales funnel. (New to …
Ryan Levesque’s “Ask Method” and Riddle quiz maker Read more
Online quizzes for lead generation Online quizzes plus lead generation is a powerful marketing combination! Expect opt-in rates of up to 35-40% – more than 20X the online average for lead generation. But why? Getting your potential users involved and clicking is powerful. Once they’re …
What quiz type works best for online quiz lead generation Read more
The need for first-party-data First-party data is the Holy Grail of data collection for marketers. After all, first-party (AKA first party) is data that your customers directly (and voluntarily) give you, which allows you to gain deeper insights into who they are and what they …
How is lead-generation done usually? Lead generation is the Holy Grail of all business growth. After all, getting more people to sign up to join your mailing list or subscribe to your blog will make a huge difference in how fast you can grow your …
Online marketing – back to the (email) basics With all of these constant changes, online marketing has actually gone full circle to its roots back in 1995, where email marketing and newsletters first took off. Sure, in the mid-2000s, there was a massive push to …
