The Hair Fuel uses Riddle’s personality quiz to turn visitors into qualified leads. With an 89% completion rate and 65-70% of all leads now quiz-generated, founder Laura Sagen has cut customer acquisition costs by 60%.
The Hair Fuel – E-commerce Case Study Read more
Consumer champion Which? uses Riddle to make dry topics engaging and shareable, increasing leads, boosting on-page time, and changing how they structure audience journeys across their digital properties.
Which? – Product Reviews Case Study Read more
The Fiesta Bowl uses Riddle polls to drive weekly fan engagement around their high school football series, with 65.8% of page visitors engaging and over 2,500 completions out of 3,000 starts – 85% on mobile.
The Fiesta Bowl – Sports Case Study Read more
Quizzes are powerful marketing tools for zero-party data collection. Done well, you can easily qualify leads and potential customers through emails and quiz responses. However, the EU’s GDPR is here to stay. We created this GDPR quiz maker checklist to help you make sure you and your
Checklist: Is your quiz maker GDPR compliant? Read more
Introduction The importance of understanding your audience in today’s competitive market is immense. Understanding your audience allows you to segment the market and therefore direct your marketing efforts efficiently. Once you have this market knowledge, you can make use of new marketing strategies as well
Marketing 101 – Put yourself in your user’s shoes Read more
Three easy steps to create your own online raffle Select a format The best-performing raffle formats are quizzes, score predictors, or simple forms. Add a page with terms and conditions Create a page on your website to host the terms and conditions and privacy statement
How to make an online raffle Read more
Please click here to see the current release log December 6th, 2023 Preview Text: Better question feedback for users, upgraded AI-Builder, and much more Better question feedback for users We have improved the question feedback mechanism on all blocks where users can take more than
Riddle Release Log 2023 Read more
The Saarland Football Association uses Riddle to create sponsored interactive content around its cup final. A pre-event quiz delivered a 46.9% lead form completion rate, while a live Man of the Match vote generated over 1,600 responses with no competition incentive.
Soccer Cup Finals – Live Event Case Study Read more
How to drive motivation and engagement in any setting Introduction Leaderboards are the ultimate gamification add-on to quizzes and score predictors. They provide a sense of achievement and turn every quiz into a competition. Comparing your score with everyone else who took the quiz is
Unleashing the power of leaderboards Read more
Tate uses Riddle to make its art collection interactive and accessible. Across 41 pieces of content, they’ve generated 3.7 million views and 2.1 million completions, with quizzes now driving half of Tate Kids’ traffic and 22% higher time on site.
Tate – Museum Case Study Read more
