About Mike Hawkins

Passionate about ultimate frisbee, photography and travel, I'm an active Californian who 10 years ago fell head over heels in love with living abroad in Europe, and love bringing a healthy dose of American enthusiasm to a string of start-ups and small European companies. History and culture are great and all, but I'm still searching holding out hope for the perfect Manchester hamburger... any tips?

Create a quiz marketing funnel with Riddle

2017-10-19T17:04:30+00:00

Quizzes are the most shared content online (according to Adweek). But sharing is just the start. Now, you can quickly create your own automated quiz marketing funnel – using a quiz maker and most email automation tools.

Evolve past ‘once size fits all’ messaging – leverage the power […]

Create a quiz marketing funnel with Riddle 2017-10-19T17:04:30+00:00

Fornicating ducks and Riddle – a quiz creator podcast

2017-03-31T11:38:44+00:00

Sure, this post’s title might be a bit (ahem) unusual. However, it was inspired by an awesome shout out for Riddle by content expert Neil Vauxhall on his quiz creator podcast “Let’s Talk Interactive Content”.

Oh, and about the ducks?

Neil tried recording the first take of the podcast by his pool – only to be disturbed […]

Fornicating ducks and Riddle – a quiz creator podcast 2017-03-31T11:38:44+00:00

Quiz Maker Comparison: Riddle vs. Qzzr

2017-10-19T17:04:39+00:00

Looking to grow your audience and qualify potential customers through quizzes? You’ve probably come across the two market leaders – Riddle and Qzzr. Check out our quiz maker comparison – highlighting the key differences between these two platforms.

(Sure, we’ve got a soft spot for Riddle – this is our blog after all – but our […]

Quiz Maker Comparison: Riddle vs. Qzzr 2017-10-19T17:04:39+00:00

Likert scale quizzes with Riddle’s personality tests

2017-10-20T10:15:47+00:00

Riddle’s quiz maker is pretty powerful – you can customize it for a near-infinite number of uses. We’ve seen academics, brands, and other folks create Likert scale quizzes on Riddle to power their research efforts. Here’s how you can do the same.

likert scale quizzes

Likert scale quiz: overview

“Likert what?”

We’ve all […]

Likert scale quizzes with Riddle’s personality tests 2017-10-20T10:15:47+00:00

Sponsored quizzes – monetize your traffic

2017-10-19T17:04:49+00:00

Did you know you can make sponsored quizzes with Riddle? Add your advertisers’ branding, run contests, collect emails or video ads – our quiz creator is super flexible. Since quizzes are among ‘the most shared pieces of content‘ (AdWeek), now you can use them to grow your audience AND make more money.

Sponsored quizzes: why […]

Sponsored quizzes – monetize your traffic 2017-10-19T17:04:49+00:00

Customize anything with Riddle’s CSS quiz editor

2017-10-19T17:11:27+00:00

Social data giant Kissmetrics knows that quizzes and interactive content are flat-out awesome at boosting engagement. They turn passive readers into viral brand advocates – increasing time on site and social shares. But why disrupt your site’s branding with a clunky 3rd party widget? Check out Riddle’s shiny new CSS quiz editor – it lets […]

Customize anything with Riddle’s CSS quiz editor 2017-10-19T17:11:27+00:00

3 reasons you should make a poll for every article

2017-10-19T16:49:44+00:00

The passive web is dead – smart publishers make a poll and other interactive content a key part of their content strategy. Gone are the days where your users would happily read page after page of content on a single site.

Nope, now it’s all about engaging the user – […]

3 reasons you should make a poll for every article 2017-10-19T16:49:44+00:00

Your online quiz title: the key to virality and success

2017-10-19T16:49:58+00:00

At Riddle, we’re often asked – how do you create the perfect quiz? Our number one piece of advice – your online quiz title is the most important thing you’ll create.

We’re often amazed when making a quiz, people put all their creativity into the questions –  then jot down the first […]

Your online quiz title: the key to virality and success 2017-10-19T16:49:58+00:00