Mike

Mike

Mike Hawkins is the co-founder and Sr. VP of Customer Success at Riddle.com, where he helps brands and publishers grow with interactive quizzes. A long-time quiz advocate and co-author of Quizmaster, he’s also a published photographer and part of the world-record team behind the highest ultimate frisbee game ever played—on Mt. Kilimanjaro.


Header image for blog post about how Riddle can help publishers grow revenue through interactive content like quizzes, mini-games, and more.

Publisher Revenue From Interactive Content: 6 Strategies That Work in 2026

Publishers using Riddle's interactive content — quizzes, polls, and personality tests — report better ad performance, higher lead capture rates, and new sponsorship revenue. With readers spending nearly three times longer on pages with interactives, the same content generates CPM revenue, leads, and audience data simultaneously.

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The Publisher’s Guide to Content Monetization with Interactive Content

A practical guide to every content monetization option available through Riddle’s quiz maker – ranked from easiest to most advanced. Riddle gives publishers, media companies, and brands full, direct access to a complete suite of content monetisation tools – no development work required, no custom […]

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Learn French With Alexa: Education – Case Study

Learn French with Alexa uses Riddle to turn lessons into measurable progress. With 1,800+ interactive pieces of content, they've achieved 1.07 million completed quizzes and a 66 percent completion rate.

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2025 Quiz Marketing Report: The Global Scale of Engagement

Standard web content is struggling to hold onto a distracted audience. Our latest data from Riddle’s 2025 Quiz Marketing Report shows that while traditional page views are becoming shorter and more passive, interactive content is moving in the opposite direction. We analyzed billions of data […]

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Riddle is the best alternative to Opinion Stage

Riddle vs Opinion Stage (2026): Quiz Maker Platforms for Different Levels of Scale In 2026, choosing a quiz platform is no longer just about creating quizzes. For many organizations, quiz makers have evolved into interactive content platforms that support engagement, first-party data collection, and long-term […]

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Header image for blog post about why Riddle is the best quiz maker alternative to TryInteract

Riddle is the Best Alternative to TryInteract in 2026

Overview: TryInteract v. Riddle Both Try Interact (TryInteract) and Riddle are among the most established online quiz creators around – so which quiz maker should you choose? TryInteract vs Riddle? It is no secret – online quizzes are absolutely amazing at engaging visitors, boosting time […]

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Main image for blog post comparing riddle and Qzzr quiz makers

Qzzr vs. Riddle (2026): From Solo Creators to Enterprise Teams

Riddle vs Qzzr: Same Quiz Platform, Different Use Cases In 2026, quiz platforms are increasingly evaluated not just on features, but on how well they scale with traffic, teams, data, and long-term strategy. The comparison between Riddle and Qzzr is somewhat unique because these two […]

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Main image for blog post comparing Riddle and Genially as quiz makers for publishers, media companies, and other large organizations.

Genially vs Riddle: Interactive Content Platforms Compared for Scale in 2026

Riddle vs Genially: Which Interactive Content Platform Is Better for Enterprises, Media, and Brands? (2026) Interactive formats are increasingly shaping how organizations capture attention and sustain audience engagement online. Quizzes, games, interactive visuals, and participatory experiences help increase time on site, encourage repeat visits, and […]

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Featured image for blog post comparing the quiz makers Riddle and SurveyMonkey

Riddle is the Best Alternative to SurveyMonkey in 2026

Riddle vs. SurveyMonkey A Feature-by-Feature Comparison for Publishers, Brands, and Media Companies Interactive content has evolved far beyond simple surveys. In 2026, publishers, brands, and media companies are expected to deliver experiences that are engaging, privacy-conscious, and flexible enough to support multiple business goals – […]

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Blog hero image for the ultimate quiz maker comparison post in 2026, comparing Riddle to nine other quiz maker platforms.

The Ultimate Quiz Maker Comparison (2026)

The best quiz makers for publishers, brands, and sports teams (full review) Are you looking for a powerful online quiz maker to boost audience engagement, collect leads, and gather zero-party data? We reviewed 11 of the most popular quiz platforms to help you find the […]

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