About boris

I want to build a network of creators who build fun and viral content to grow their traffic and to entertain their readers. Starting companies and helping others to set up shop has always been my passion. With Riddle I can do both as our Riddles have already helped many websites to grow their traffic and revenue. Give us a try and let me know if there is anything we can do better.

How a color quiz can tell you which cars your readers would buy

2017-10-19T16:54:26+00:00

Do you want to know more about your readers? Could you use data to sell more ads or generate better targeted content? Here's how you do it - using a Riddle personality test. Everyone loves to take tests and quizzes. According to AdWeek, quizzes are the most shared content on social media by far, which is [...]

How a color quiz can tell you which cars your readers would buy 2017-10-19T16:54:26+00:00

A first timer’s thoughts on SXSW

2017-10-19T17:19:11+00:00

Imagine a room filled with 6,000 founders, CEOs, tech professionals going totally quiet for 10 minutes. No cell phones out, no one on their laptop, no one talking. Sounds unreal? It is unreal and it captures the spirit of what I experienced at SXSW 2016 better than anything else. South By as the veterans call [...]

A first timer’s thoughts on SXSW 2017-10-19T17:19:11+00:00

Could you pass the milk please?

2017-10-19T17:21:50+00:00

It started with a drop of water. The drop could have come from anywhere. Someone being a bit careless when refilling the water tank, a bit of condensatin or a minor spill. But when the first drop was joined by a second, then a third and soon by what felt like a litre of water [...]

Could you pass the milk please? 2017-10-19T17:21:50+00:00

You Talkin’ to Me? How to ‘Get’ Your Users

2017-10-19T17:22:19+00:00

In order to prepare for his Oscar winning role in the 1976 classic, Taxi Driver, Robert de Niro famously worked 15 hours days for an entire month as a New York City cab driver. In addition to obtaining his cab license, he studied mental illness extensively. For us film fans who marveled at Mr. de [...]

You Talkin’ to Me? How to ‘Get’ Your Users 2017-10-19T17:22:19+00:00

What is Riddle?

2017-10-19T17:22:47+00:00

Hi and thanks for checking out the Riddle blog. I’m Boris - founder and CEO of Riddle. Instead of answering the question from the blog title "What is Riddle?", I’d like to answer a more interesting question: Why did we build Riddle? I believe the "Why" is much more important than the "What". The answer to "what" is [...]

What is Riddle? 2017-10-19T17:22:47+00:00

Adding Riddle Content to your WordPress Blog

2017-10-19T17:15:01+00:00

Do you hate staring at the comment count of your Wordpress blog posts and looking at a big Zero? I certainly do. But getting people to comment is really hard. It takes loyal followers, fans who share your believes or lax security attracting spammers :) However, when going to your social feed you probably see [...]

Adding Riddle Content to your WordPress Blog 2017-10-19T17:15:01+00:00

Why you should not hire a customer support team

2018-04-05T17:53:44+00:00

This is a very dangerous post to write as it might come back to haunt me a few years down the road. But actually, if the Riddle support ever turns bad, I want people to point this post out to me and get us back on track. I have started many companies and thus also [...]

Why you should not hire a customer support team 2018-04-05T17:53:44+00:00

Understanding Riddle Statistics

2017-11-23T15:29:26+00:00

Use Riddle statistics to improve your quiz You can collect a wide range of data about how your readers take any type of your Riddles. All user data collected using Riddle's quiz maker is anonymous by default, unless they check a box at the end to submit all their [...]

Understanding Riddle Statistics 2017-11-23T15:29:26+00:00

How to use quizzes to quickly build a huge email list

2017-10-19T17:17:04+00:00

Quizzes for Lead Generation Having a big email list is the holy grail for marketers. The bigger your list, the easier it is to instantly get your new content viral or to sell more products. There are probably thousands of products and guidebooks that help you with lead generation. Most of them suggest you use [...]

How to use quizzes to quickly build a huge email list 2017-10-19T17:17:04+00:00

We posted on Hacker News – and messed up.

2017-10-20T09:58:10+00:00

After we had quite some success with our Product Hunt post, we thought it was finally time to list Riddle on the other great site for community feedback (and traffic) - Hacker News. Hacker News allows you to list your own site in the Show section. However, as we did not want to troll the [...]

We posted on Hacker News – and messed up. 2017-10-20T09:58:10+00:00