- Enhanced security for online polls and quizzes
- 5 steps to create a GDPR-compliant quiz
- How to create an auto-quiz?
- Add an opacity fade
- How to format your quiz text?
- Add a WordPress quiz leaderboard to your site
- Creating a multi-poll
- Saving a quiz as a template
- Flexible quiz scoring – questions worth different points
- How to create a journey (interactive story)?
- Order It: Riddle’s drag/drop sequence quiz
- How can I copy a quiz?
- Learn how to create a ‘Tap & Find’ quiz
- How are personality test results calculated?
- Can I send quiz takers to a URL based on their responses?
- Why use ‘call to action’ buttons?
- Quiz or personality test – what’s the difference?
- Webhook signatures
- Using Zapier.com lookup tables
- ActiveCampaign integration
- Email quiz results to each lead
- Embed videos in a lead form
- Add hidden text and hidden query fields to your form
- Add a WordPress quiz leaderboard to your site
- How to delete a lead form?
- Blue State Digital quiz integration
- Use Regex to validate lead form entries
- Delete quiz lead generation data
- Adding quiz leads and responses to Google Sheets
- Quiz Lead Generation 2.0 – connecting to MailChimp
- Quiz Lead Generation 2.0 – changing or disconnecting a data connection
- Riddle’s Zapier app – help & FAQ
- Quiz Lead Generation 2.0 – saving your data
- Quiz Lead Generation 2.0 – connecting your email software
- Quiz Lead Generation 2.0 – using form templates
- Quiz Lead Generation 2.0: creating a lead form
- Can I gather a user’s quiz responses (plus their email)?
- What email marketing tools does Riddle support?
- Where can I send my leads and quiz data?
- How can I use ‘Custom in-quiz iFrames’?
- What’s an in-quiz iFrame?
- Insert ad tags in your Riddle quizzes
- Place your logo above your quiz
- Setting the share image for Facebook
- Using a Facebook App to white-label your social shares
- Set up your Riddle quiz leaderboard
- Display iFrame below your quiz
- Unrolled quizzes – display all questions on one page
- Polls: Hiding & displaying vote totals
- Add a quiz timer
- How can I customize quiz social sharing?
- How can I change languages?
- Can I randomize/shuffle questions and answers?
- CSS editor – 40+ quiz styles and hacks
- How accessible are Riddle’s quizzes (for disabilities)?
- How can I hide the Riddle logo (or add my own)?
- Quiz: How I show quiz answers AFTER my lead form?
- Polls: Can I automatically open/close my poll at a set time/date?
- Personality tests: Multiple personality results (scoring)
- How can I customize my quiz colors?
- CSS editor – how can I use?
- How can I customize my quiz fonts?
- Why use ‘call to action’ buttons?
- Is Riddle responsive for mobile devices?
- Will Arabic, Farsi, and Hebrew display right to left (RTL)?
- Webhook signatures
- Load a different Riddle on your website every day
- Upgrading the Riddle WordPress plug-in manually
- Set up your Riddle quiz leaderboard
- Display iFrame below your quiz
- Riddle’s quiz maker cookies and tracking
- Riddle’s Zapier app – help & FAQ
- Zapier and Riddle – send leads to any software
- Can I send quiz takers to a URL based on their responses?
- How can I use Facebook or other tracking pixels?
- Embed a Riddle quiz on Wix
- Embed your Riddle quiz in Squarespace
- Add a WordPress quiz leaderboard to your site
- Why use ‘lazy loading images’?
- How to use the custom offset
- Riddle’s quiz maker cookies and tracking
- Display your quiz on a blank page
- How does the ‘disable auto-scroll’ option work?
- Embedding Riddle quizzes in Unbounce landing pages
- AMP Support
- How can I share/publish my quiz?
- Can I embed my Riddle quiz on WordPress?
- Are my Riddles private?
- How to change the size of my embedded quiz?
- Why won’t my quiz work on my WordPress.com site?
- My quiz embed isn’t working – what should I do?
- Insert ad tags in your Riddle quizzes
- Place your logo above your quiz
- Set up your Riddle quiz leaderboard
- How can I transfer a quiz to a different team?
- Multi-user: can I invite my colleagues to my account?
- Team roles: Admin, Editor, and Author
- How do team style templates work?
- Can I set a ‘default’ style template for a team?
- Quiz maker pricing (removing VAT)
- How can I pay for Riddle?
- How can I change my personal info (email, name, etc.)?
- What happens after my 14 day trial?
- How do I upgrade my account?
- How can I change my plan?
- How can I edit/change my payment details?
- Where can I get copies of my invoices?
- How can I update my account’s personal info (name, email, etc.)?
- How can I change my password?
- Where can I download invoices?
- How do I change my email address?
Use statistics to optimize your quiz
Your Riddle quizzes are living, breathing bits of interactive awesomeness. Creating it is just the start – you can use the stats on our ‘Analyze’ step to improve your quiz, and make sure it’s effective with your audience.
Our stat page shows the funnel of your user’s entire journey:
- Views: People who came across the quiz embedded on your site (they may or may not click on it)
- Engagements: # of people who clicked and interacted with your quiz
- Completions: # of people who finished it (answered the last question)
And of course:
- Shares: how many people shared across Facebook, Twitter, etc.
- Time on site: how long your quiz takers spend with your quiz (on average_
- Leads: # of people who completed your lead form
[Updated] September 12, 2019:
We just rolled out our biggest improvement to our quiz analytics module, with loads of new data points, such as:
- Call to action button clicks
- Skipping lead form
- Sharing by social network
- And many more
Plus – you can now view/compare your quiz stats on a daily basis. Big improvement – as before, you could only see your lifetime quiz stats.
However – viewing these data points only start tracking from September 12, 2019 onwards.
Example: Your super-popular quiz has been live since 2018, with 2 million+ quiz completes and over 250,000 leads.
- Using our ‘all time’ stats: you will see this lifetime quiz data.
- Using our ‘date range’ option: you can only see data after September 12.
Use stats to optimize your quiz:
You can use our stats to help optimize your Riddle quizzes. For example, if the your completion % is low, you know that you should try a different image or title for the quiz, to get people clicking.
If the completion rate falls below 70%, you can look at our question by question waterfall graph, and see if there’s a question causing many people to leave.
Other good benchmarks:
- Share rate: 3-4% is a solid share percentage. Is yours lower? Try more compelling ‘result’ text – make them funny/engaging so people want to share.
- Time on site: quizzes are rock stars at engaging site visitors. An average Riddle quiz or personality test will spend about 3 minutes 34 seconds on a page – that 56% better than the internet average of 2 minutes 17 seconds. Single questions polls and the like will be less – but the key takeaway is that site visitors that click are site visitors that stay (longer).
- Lead completion: 8-9% is normal, but we’ve seen upwards of 32%. The secret? Go beyond ‘sign up for my newsletter’ (yawn!). Give each user a ‘too good to miss’ reason to sign up – from a special discount offer to a free 15 minute Skype consultation or a giveaway.
Want to learn more?
Check out our blog post ‘Understanding Riddle statistics’ or grab our free ebook ‘Quizmaster’ – chock full of our quiz tips and best practices from our 25 years combined quiz expertise.