1 Intro to Quiz Expert

Hello and welcome back to Riddle and welcome to this Quiz Expert series of workshops. My name is Charlotte and in this series we’ll be deep diving into creating a quiz, adapting it to your brand, and integrating it into the flow that allows you to interact with and engage your audience for your use case.

The use case we’re imagining for this riddle here is that we are a movie theatre that offers movies both at movie theatres as well as online. And this riddle will be integrated as part of the flow to engage existing customers as well as attract potential customers. So this quiz, how well do you know your movies, will have right wrong questions. With one marketing question nearer the end that sees whether or not allows you to see whether your audience prefer watching movies at home or at movie theatres and based on this they will then see different result pages each with a CTA button that takes them to a specific part of your choice to your website, then. What we can also do is trigger an email that is sent again to these two different or more groups of people and that’s of course then customized to what they would prefer again with links and buttons to different parts of your website if you wish and of course the all-important voucher that you promised your audience by taking or for taking this quiz. So that’s our use case, our inspiration for this quiz here, which you then can of course adapt to your needs as well.

All right, we’re ready to start creating. We’ll be doing the questions first, looking at all the options for different types of question blocks. Then we’ll set up the answers and then look at the settings for the riddle as a whole before doing some creative design aspects and then doing the final setups and finishing touches before we release this riddle out into the world. So I’ll see you in the next video. For now, if you have any questions, feel free to write to us at academy@riddle. com or write to us in the support chat on our website.