Match your site's branding - Change the colours, fonts, and design of your quiz to match your brand or website using our 60+ customization features.
100% white labelled - use our custom fonts and CSS editor to completely match your brand.
Create your share message - craft the WhatsApp message each quiz taker shares. Use our tried-and-true "I got a score/result on 'quiz title' take the quiz!" message, or create your own with clickthrough URLs and other features.
Add your own lead form (optional) - want to gather leads as well? Add a lead generating form to your quiz, then send leads and quiz replies to 3,000+ services like HubSpot, Salesforce, or MailChimp.
Sharing your Instagram quiz
Unfortunately, Instagram doesn't let any quiz creator (yet) to directly integrate their questions on their social network. We continually keep asking them to add this feature - fingers/toes crossed!
However, you can make your own Instagram quiz on Riddle - then share it with your audience:
Share the quiz URL (it will look something like this: riddle.com/showcase/######/quiz - your quiz numbers will be different) with your audience.
Embed your Instagram quiz on your website, then share or advertise the URL.
We're big fans about using #2 - it keeps all of the viral social traffic coming back to your site as your quiz is discovered and shared.
Imagine User A takes your personality test, then shares it.
User B then takes it and shares their results as well.
All this social traffic will come back to your site.
If you only provide the Riddle.com URL for your quiz - everyone will come back to take your quiz on Riddle, and not engage further with your site.
We go over everything from the best number of questions (6-10) to the optimal range of result types (3-5), and loads more.
But for now, let's focus on how to increase the number of times your Instagram quiz is shared.
Your quiz results are super important: This cannot be emphasised enough. The results are your final opportunity to demonstrate to each user that you have a thorough understanding of their demands. Furthermore, the more insightful or amusing their quiz results are, the more likely they are to share your quiz with their peers via WhatsApp.
The 50/50 Rule: Simply put - spend equal time and effort on your results as your questions. Quiz creators frequently run out of steam, but this is a mistake. The outcomes are crucial. For example, learning that you're a "SF Local" isn't enough; you'll want to know WHY you received that result and what it implies.
The Three Minute Limit: Make sure your quiz is brief and to the point. Most quiz takers will begin your quiz during a small break - perhaps while waiting for a bus or wasting time before an appointment. Six to ten questions takes roughly three minutes; any longer, and you'll see a big drop in quiz completions (and quiz shares).
Live Instagram quiz examples
We are big fans of these quizzes, ranging from top sites like the BBC to super-smart start-ups like The Hair Fuel.
All of these quizzes excel at engaging their audience - these publishers will often share these quizzes on their Instagram pages.
We can assist you with everything from developing quizzes to increasing your social media shares on Instagram, Facebook, Twitter, and other social networks.
Our team has a combined 35+ years of quiz marketing experience - plus we all compete to be the first to respond to customer inquiries on our support chat.
So go ahead and ask by email (email@example.com) or using our support chat - we'd love to hear from you!
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