Fact: quizzes are the most shared content online. But to engage with quizzes takes more work than just writing down a series of questions.

Learn how to use quizzes to engage your audience and qualify new leads – through our frequent posts about tips, ideas, and best practices.

Riddle is used by the BBC, Macy’s, the NFL’s Chicago Bears, and hundreds of other top publishers and brands. We’ve helped them create quizzes that deliver – refining their initial concept to a polished quiz that works.

The team at Riddle have more than 20 years’ combined experience in the online quiz space. Let us help you create quizzes that surpass your content and marketing goals!

And we’re big customer service geeks – our entire team, from our CEO on down, generally race each other to read and respond to every message. Drop us a line at hello@riddle.com – and see how fast we are at replying. :)

GDPR for small business: collect marketing emails

2018-05-22T13:33:44+00:00

GDPR for small business - where on earth do you start? Many small firms are worried about complying with European Union’s General Data Protection Regulation (GDPR). You might have seen the GDPR headlines, the frightening fines and all the consultants who have suddenly appeared offering to guide everyone through the European Union’s GDPR maze. [...]

GDPR for small business: collect marketing emails 2018-05-22T13:33:44+00:00

Quiz contest using Riddle’s quiz maker

2018-05-10T16:18:43+00:00

Want to collect the most leads with your quiz? Challenge your audience with a quiz contest with Riddle’s quiz maker - and include a lead generation form to collect entries. Quizzes are already naturally competitive - people love to show off how much they know. Add a compelling prize, and boom - you’ll see [...]

Quiz contest using Riddle’s quiz maker 2018-05-10T16:18:43+00:00

Social story – where quiz meets blog post

2017-10-19T16:56:01+00:00

Quiz Maker meets Blog Post We’re pumped at Riddle… we just rolled out our new social story for our quiz maker. Think of it as ‘quiz meets blog’ - you’ll be able to create a rich long-form text story, full of social media, images, and even your other Riddles. Ideal if you want to create [...]

Social story – where quiz meets blog post 2017-10-19T16:56:01+00:00

Automatically close polls at any date or time

2017-10-19T16:57:12+00:00

At Riddle, customer ideas and suggestions drive about 90% of all our new product features. Here's the latest addition... by popular request, we added a 'scheduled close' option for polls. Many Riddle partners wanted to get their audience feedback for a certain time period - and didn't want to have to remember to go back [...]

Automatically close polls at any date or time 2017-10-19T16:57:12+00:00

Riddle quiz maker: personality test – extended results

2017-10-19T16:57:23+00:00

Personality tests are the most viral of all quizzes. It's for one reason - personality tests let people discover something new about themselves, then share their results with their friends. With Riddle's extended results option, our quiz maker lets your users dive deeper. Beyond their main result, each person can now see how they scored on all [...]

Riddle quiz maker: personality test – extended results 2017-10-19T16:57:23+00:00

Embed online quizzes on your site with Riddle’s quiz creator

2018-03-12T13:18:59+00:00

Riddle's quiz creator makes it easy to quickly build online quizzes, polls, lists, and more. Awesome at engaging your audience or gathering emails and powering your marketing funnel, here's how you can use Riddle to embed online quizzes on your site. First off, at Riddle, we like to give you options... lots of options. Flexibility [...]

Embed online quizzes on your site with Riddle’s quiz creator 2018-03-12T13:18:59+00:00

Create your own poll online – boost engagement and sharing

2017-10-20T10:14:34+00:00

Polls are a proven way to engage your audience. Asking people about their opinion is simple and powerful - it turns passive (and fickle) readers into engaged users who stay onsite longer (and share more often). The best news? Creating your own poll online is easy with Riddle's quiz maker.  Our publishing partners like Callaway [...]

Create your own poll online – boost engagement and sharing 2017-10-20T10:14:34+00:00

Online quiz images – choosing the right picture

2017-10-20T10:14:59+00:00

Online quiz images are the rocket fuel behind making an effective quiz. Along with the right quiz title, the perfect image can catch your readers' attention, keep them interested - then drive clicks as your quiz gets shared with their friends. But how do you choose the right source for online quiz images? We can [...]

Online quiz images – choosing the right picture 2017-10-20T10:14:59+00:00

Likert scale quizzes with Riddle’s personality tests

2017-10-20T10:15:47+00:00

Riddle's quiz maker is pretty powerful - you can customize it for a near-infinite number of uses. We've seen academics, brands, and other folks create Likert scale quizzes on Riddle to power their research efforts. Here's how you can do the same. Likert scale quiz: overview "Likert what?" We've all probably seen Likert scales in action [...]

Likert scale quizzes with Riddle’s personality tests 2017-10-20T10:15:47+00:00

Create an interactive story quiz using Riddle

2018-02-09T09:21:47+00:00

The team at Riddle are super excited about our new interactive story quiz. Online quizzes have always been great for growing your audience or qualifying leads (AdWeek says quizzes are among 'the most shared pieces of content'). However, they all present the same questions in the same order to every user - until now. Interactive story [...]

Create an interactive story quiz using Riddle 2018-02-09T09:21:47+00:00