About Russ King

A writer in many guises for over 17 years, I've written so many personality tests and quizzes that I often sort people into different personality types the moment I meet them. Started out as a scientist with a psychology PhD and my favourite hobby is still people watching (or being nosy). Especially if this is done in a pub drinking good beer.

Solving the Twitter Riddle – Part 2: Sales

2017-10-20T10:06:09+00:00

You want to use Twitter to increase your sales. You’re building a good following on Twitter. You’re creating funny, useful and entertaining tweets. People are responding to these tweets and retweeting them.

Happy days! Until you check the click through rate on your tweets. The Doors got it right when they claimed people are strange – […]

Solving the Twitter Riddle – Part 2: Sales 2017-10-20T10:06:09+00:00

Fight Apathy Today With Attention Grabbing Headlines

2017-10-20T10:06:19+00:00

We’ve got good news and bad news for you. Not to mention some great news!

The bad news: It is claimed that 80% of people will read your headline but only 20% will read the rest.

The good news: We’ve crammed loads of quick tips for writing killer headlines into the list below. Try different tactics to […]

Fight Apathy Today With Attention Grabbing Headlines 2017-10-20T10:06:19+00:00

Solving the Twitter Riddle Part 1: Networking

2017-10-20T10:07:00+00:00

An elevator pitch is an essential networking and sales tool. It tells someone exactly what you do and how you can help them (or someone they know). Here’s an elevator pitch for  Riddle:

Riddle helps you grow your audience by helping you create and publish awesome content and then measure the results across ALL your social profiles.

The […]

Solving the Twitter Riddle Part 1: Networking 2017-10-20T10:07:00+00:00

Make your perfect online personality quiz

2017-10-19T16:55:13+00:00

Making an online personality quiz seems so easy when you take one. It’s writing your own using a quiz maker like Riddle that can seem more difficult!

But fear not – there’s a science to personality tests that makes them much easier to write – and more accurate to boot.

Make your perfect online personality quiz 2017-10-19T16:55:13+00:00

Why do a book blog tour the hard way?

2017-10-20T10:07:34+00:00

Any author knows that selling books is harder than herding cats and it usually costs money that destroys profit margins. Book blog tours are a great online way of telling new people about your book and it gives the blog owner new content. However, writing new content or doing interviews for each blog is time […]

Why do a book blog tour the hard way? 2017-10-20T10:07:34+00:00

How to create a popular online quiz with Riddle

2017-10-20T10:07:54+00:00

Writing a popular online quiz is as much as art as science. They’re taking over the internet – for one simple reason. Quizzes feed into our need to see how we compare with other people – especially about a subject that interests us.

But creating a popular online quiz is more than just coming up with […]

How to create a popular online quiz with Riddle 2017-10-20T10:07:54+00:00