About Russ King

A writer in many guises for over 17 years, I've written so many personality tests and quizzes that I often sort people into different personality types the moment I meet them. Started out as a scientist with a psychology PhD and my favourite hobby is still people watching (or being nosy). Especially if this is done in a pub drinking good beer.

Does your dog’s bed stink? Using a personality test to launch a new product.

2017-10-20T09:58:21+00:00

All dogs have smelly beds! The only way to get rid of that lingering doggy smell is to wash their bed. But it's not that simple! Dog beds might fit in the washing machine but they come out lumpy and take AGES to dry. They also tend to keep that damp dog residual smell no [...]

Does your dog’s bed stink? Using a personality test to launch a new product. 2017-10-20T09:58:21+00:00

The goal of the perfect online poll – Are you getting free feedback from your visitors?

2018-03-30T14:16:55+00:00

Online polls are fun to take, good to share and provide excellent feedback from your visitors. Let's face it, we all like to have an opinion on the things we care about! A online poll can be fun like 'Which film star would you like to marry?' or you can link it to your [...]

The goal of the perfect online poll – Are you getting free feedback from your visitors? 2018-03-30T14:16:55+00:00

Keep Your Readers Sweet – Give Them Ice Cream!

2018-03-29T10:49:45+00:00

Here's a short story about using our quiz maker to give your customers something to smile about (and buy your product). When I was a student I worked behind the bar in a busy restaurant. Life was manic but fun. I worked with the waitresses who were funny, pretty and kind - as long [...]

Keep Your Readers Sweet – Give Them Ice Cream! 2018-03-29T10:49:45+00:00

The Beginner’s Guide to Writing Successful Online Lists

2018-03-30T14:30:07+00:00

Our 'top ten' lists are one of our most popular features - yet they're just a list with photos! So what makes them so entertaining? Writing lists is all about the simple interaction of image and words. An image gives more detail to a concept or it contradicts the words and makes it funny. [...]

The Beginner’s Guide to Writing Successful Online Lists 2018-03-30T14:30:07+00:00

Solving the Twitter Riddle – Part 2: How to sell on Twitter

2018-03-27T15:34:48+00:00

So you want to sell on Twitter. You're building a good following on Twitter. You're creating funny, useful and entertaining tweets. People are responding to these tweets and even retweeting them. Happy days! Until you check the click through rate on your tweets. Guess what? Some people will retweet or favorite your tweet without [...]

Solving the Twitter Riddle – Part 2: How to sell on Twitter 2018-03-27T15:34:48+00:00

Fight Apathy Today With Attention Grabbing Headlines

2018-03-27T12:51:01+00:00

We've got good news and bad news for the quiz maker in you. Not to mention some great news! The bad news: It is claimed that 80% of people will read the headline of your online content but only 20% will read the rest. The expert advice is that you need to spend 80% of [...]

Fight Apathy Today With Attention Grabbing Headlines 2018-03-27T12:51:01+00:00

Solving the Twitter Riddle Part 1: Business networking on Twitter

2018-03-14T15:50:12+00:00

An elevator pitch is an essential networking and sales tool. It tells someone exactly what you do and how you can help them (or someone they know). Here's how you can use it for networking on Twitter. Let's start off with an example of an elevator pitch - in this case for Riddle: [...]

Solving the Twitter Riddle Part 1: Business networking on Twitter 2018-03-14T15:50:12+00:00

Create your perfect online personality quiz

2018-02-01T10:26:41+00:00

Making an online personality quiz seems so easy when you take one. It's writing your own using a quiz maker like Riddle that can seem more difficult! But fear not - there's a science to personality tests that makes them much easier to write - and more accurate to boot. Step1 : Create the perfect title [...]

Create your perfect online personality quiz 2018-02-01T10:26:41+00:00

Why do a book blog tour the hard way?

2018-03-25T14:35:07+00:00

Any author knows that selling books is harder than herding cats and it usually costs money that destroys profit margins. Book blog tours are a great online way of telling new people about your book and it gives the blog owner new content. However, writing new content or doing interviews for each blog is time [...]

Why do a book blog tour the hard way? 2018-03-25T14:35:07+00:00

How to create a popular online quiz with Riddle

2017-10-20T10:07:54+00:00

Writing a popular online quiz is as much as art as science. They're taking over the internet - for one simple reason. Quizzes feed into our need to see how we compare with other people - especially about a subject that interests us. But creating a popular online quiz is more than just coming up [...]

How to create a popular online quiz with Riddle 2017-10-20T10:07:54+00:00