About Russ King

A writer in many guises for over 17 years, I've written so many personality tests and quizzes that I often sort people into different personality types the moment I meet them. Started out as a scientist with a psychology PhD and my favourite hobby is still people watching (or being nosy). Especially if this is done in a pub drinking good beer.

Using that Friday Feeling to make your customers laugh (and buy)

2017-10-19T17:19:50+00:00

It seems that every day of the week now has a new title on social media. We have Throwback Thursday, Wednesday is Hump Day and Monday is well, oh dear it’s Monday! It seems that many people seem to have forgotten about the social selling fun aspect of Friday.

Many years ago I was writing for […]

Using that Friday Feeling to make your customers laugh (and buy) 2017-10-19T17:19:50+00:00

Book review: Triggers by Marshall Goldsmith and Mark Reiter. Sparking positive change and making it last

2017-10-19T17:20:03+00:00

Triggers is a self improvement book that aims to make your life both better and more enjoyable. As the only real way to evaluate it is to try it out I’ll start introducing my starting point.

I’ve worked freelance or from home for 20 years. I’m a creative bohemian; I don’t like routines and my desk […]

Book review: Triggers by Marshall Goldsmith and Mark Reiter. Sparking positive change and making it last 2017-10-19T17:20:03+00:00

We’re sharing the love. Most of our Pro Viral Content Tools are now free!

2017-10-19T17:20:19+00:00

Our goal at Riddle was always to provide fantastic free tools so EVERYONE can create viral content. But of course we need to get revenue from somewhere. Up until last week we did this by charging for the extra tools that simplified the handling of large amounts of data.

This is fine for big companies, but […]

We’re sharing the love. Most of our Pro Viral Content Tools are now free! 2017-10-19T17:20:19+00:00

Why developing a start up is like playing Candy Crush

2017-10-19T17:20:30+00:00

Yes, I admit it. I’m one of the millions of people who play Candy Crush. In fact I’ve even branched out to playing Candy Crush Soda. I find it helpful when trying to clear my head between escaping from my laptop and going to pick the kids up from school.

Recently I’ve noticed many […]

Why developing a start up is like playing Candy Crush 2017-10-19T17:20:30+00:00

Riddle is official quiz provider for Thunder – Burda’s new CMS for professional publishing

2017-10-19T17:20:41+00:00

We are delighted to be one of the first official partners for Thunder, a novel way for professional publishers work together to make publishing both better and easier. Joining other big names like Facebook, Instyle.De, Playboy.De, Acquia and nexx.tv, Riddle is providing our viral content creation tools to the Drupal-based system created by Hubert Burda […]

Riddle is official quiz provider for Thunder – Burda’s new CMS for professional publishing 2017-10-19T17:20:41+00:00

How to use QUICK, fun content to engage shy followers

2017-10-19T17:20:56+00:00

So you’ve built up a social media following and you want two things from them.

1) To buy or use your product/service or click on your adverts – whatever is your main reason for using social media in the first place.

2) To tell other people about you, your service or your social media feed.

But if you […]

How to use QUICK, fun content to engage shy followers 2017-10-19T17:20:56+00:00

Should I include information about my kids in my work social media accounts?

2017-10-19T17:21:06+00:00

The general advice for running social media accounts is that you should be yourself and let your personality show through. No-one wants to see an endless stream of ‘buy our product’ posts. However, this can be a problem.

My wife and I work full-time around the kids. I look after them when they come back from […]

Should I include information about my kids in my work social media accounts? 2017-10-19T17:21:06+00:00

Q: When can I use Getty Images on my blog? A: When they’re in a riddle!

2017-10-19T17:21:18+00:00

It used to be tricky finding images to use in your lists, quizzes and polls. If you’re promoting yourself you can’t just pluck any images out of a Google search. Standard stock images are often bland or clichéd and there are often complicated payment systems. Fortunately there are now two ways you can fill your […]

Q: When can I use Getty Images on my blog? A: When they’re in a riddle! 2017-10-19T17:21:18+00:00

Riddle gets four star rating as a Multimedia Educational Resource in peer reviewed journal

2017-10-19T17:21:27+00:00

When we started Riddle we didn’t expect it to be so popular in the education sector. We regularly get emails from teachers and education centres across the world asking questions about our products, or passing on fantastic learning stories (we LOVE these!).

Teachers are using Riddle in all sorts of inventive ways to cajole their […]

Riddle gets four star rating as a Multimedia Educational Resource in peer reviewed journal 2017-10-19T17:21:27+00:00

Book review: The Art of Social Media by Guy Kawasaki and Peg Fitzpatrick – A white-knuckle ride of social media inspiration

2017-10-19T17:21:40+00:00

In the introduction to this book Guy Kawasaki explains that the book is “all about making everything invigorating, fast and easy”. Quite a claim for a textbook.

It’s certainly fast. Reading this book is like getting on a high speed train. There is no time for repetition or the mind-numbingly tedious “This is what I’m going […]

Book review: The Art of Social Media by Guy Kawasaki and Peg Fitzpatrick – A white-knuckle ride of social media inspiration 2017-10-19T17:21:40+00:00